Morgan Stanley is an American multinational investment bank and financial services company headquartered at 1585 Broadway in Midtown Manhattan, New York City. The firm operates through three primary business segments: Institutional Securities, Wealth Management, and Investment Management. Institutional Securities offers investment banking services including capital raising, mergers and acquisitions advisory, restructurings, real estate and project finance, as well as corporate lending, equities, and fixed income trading. Wealth Management provides brokerage, investment advisory, financial and wealth planning services primarily to high-net-worth individuals, along with banking, retirement plan services, and annuity and insurance products through platforms like E*Trade. Investment Management delivers asset management products and services across equity, fixed income, alternatives, real estate, and private equity to institutional and retail clients via various distribution channels. Morgan Stanley serves corporations, governments, institutions, and individuals worldwide, playing a key role in global capital markets by advising, originating, trading, managing, and distributing capital.